Top 10 Mistakes to Avoid When Publishing Your First Book

Jennifer Graham February 16, 2026 10:31 pm

Publishing your first book is exciting in a way that’s hard to explain. One day you’re just someone typing chapters in your notes app at 2 AM, and the next day you’re thinking about covers, Amazon listings, ISBNs, and whether you should say “author” in your bio.

It feels like a big moment. And it is. But the publishing world is also full of tiny traps. Some are obvious. Some are sneaky. And a lot of first-time authors fall into them because nobody warns them ahead of time.

So, if you’re searching for first book publishing mistakes, here are a few mistakes to avoid, not because you’re not smart, but because publishing has its own rules, and it doesn’t always explain them. You’re already doing the smart thing by preparing early. Let’s get into it.

10 Mistakes that Ruin First Books

Here are the top mistakes new authors make when publishing their first book.

Top 10 Mistakes to Avoid When Publishing Your First Book (1)

1. Publishing the First Draft (Because You’re Tired of Editing)

This is the classic beginner move. You finish the book and you’re like, “I’m done. I can’t look at this again. I’m publishing it.”

And honestly, we get it. After staring at the same chapters for months, your brain starts to feel like mashed potatoes. But publishing the first draft is like serving food that’s half-cooked because you’re hungry. It might technically be “done,” but it’s not ready.

Most first drafts have:

  • Awkward dialogue
  • Rushed endings
  • Repeated sentences
  • Scenes that don’t really go anywhere
  • Chapters that feel like filler

And readers notice fast. The painful part is that your book could have been amazing with just a little more time. So even if you’re exhausted, let the manuscript sit for a week or two. Come back with fresh eyes. You’ll be shocked at what you catch.

2. Thinking Spellcheck is Editing

Spellcheck is helpful. It’s also a lie. Spellcheck will happily approve sentences that make zero sense, as long as the words are spelled correctly. Editing isn’t just about commas. It’s about making sure your writing flows, your scenes make sense, and your reader doesn’t get confused halfway through.

A lot of first-time authors skip editing because they assume their writing is already “pretty good.” It might be. But even good writing can be tightened. If you can’t hire an editor, at least get someone who reads a lot to go through it. Someone who will be honest. Not your cousin who thinks everything you do is “great.”

3. Picking a Cover that Looks Like a School Project

This one hurts because people don’t like hearing it. But the book covers matters. A lot.

Not because readers are shallow, but because readers are visual shoppers. They scroll fast. They decide fast.

If your cover looks cheap, blurry, messy, or overly complicated, they assume the book is the same. A common mistake is trying to make the cover “unique,” but accidentally making it confusing.

Here’s the truth: readers love familiarity. Fantasy has its own vibe. Nonfiction has its own vibe. You don’t need to reinvent the wheel. You just need a wheel that looks like it belongs on the road.

A great cover doesn’t need to be fancy. It needs to look professional and genre-correct. If you want to avoid first book publishing mistakes, remember that every step matters.

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4. Making Your Title Hard to Remember

Some authors create titles that are beautiful, but impossible to say. Or too long. Or too similar to other books. Or just confusing.

A good title should feel like something a reader can easily:

  • Remember
  • Search
  • Tell a friend about
  • Type without guessing spelling

If someone loves your book and tells their friend, you want that friend to actually find it online. Also, if your title looks like ten words mashed together, it might not stand out the way you think it does. Short titles aren’t always better, but clear titles are.

5. Writing a Book Description that Sounds Like Homework

Book descriptions are tricky. Most people either overshare or undersell. A lot of first-time authors write descriptions like:

“This book is about a young woman named Sarah who lives in a town…”

And the reader is already bored.

Your book description should not sound like a school summary. It should sound like a trailer.

It should make people curious. It should make them feel something. A simple way to think about it is:

  • What is the main problem?
  • What is at stake?
  • Why should the reader care?

You don’t have to explain every detail. You just have to make the reader want to click.

6. Uploading Your Word Document and Hoping it Works

A lot of people do this. Especially on Amazon. They upload the Word file and think, “Okay, I’m published.”

Then they open their book preview and realize the spacing is weird, paragraphs are floating, and the chapter headings look like they were typed by a ghost.

Formatting is a real thing. And it can make your book feel professional or sloppy. Some books are amazing but look messy inside. That’s a shame. Readers don’t want to struggle. They want smooth pages, clean chapters, and easy reading.

Even if you don’t hire a formatter, use tools that help with layout. Or at least test your book on different devices before you hit publish.

7. Pricing Your Book Like it’s a Luxury Product

This is another common mistake. New authors sometimes price their first book super high because they feel it’s valuable, and it is valuable, but the market doesn’t know you yet. If someone has never heard of you, they probably won’t pay a premium price right away.

Pricing is a strategy. You can start lower, build reviews, gain readers, and then adjust later. Or run limited-time promos. But if you price your first book like you’re already famous, you might end up with no sales, which feels awful. Also, readers compare prices. They always do. So be smart with it.

8. Believing “If it’s Good, it Will Sell”

This one is the biggest lie in publishing. A good book does not automatically sell. A good book can still sit quietly with zero attention if nobody knows it exists. Marketing is not optional anymore. It’s part of the process.

Marketing doesn’t have to be annoying. It doesn’t have to feel fake. But you do need to tell people about your book. Some simple marketing ideas include:

  • Posting quotes from your book
  • Making short videos about your characters
  • Sharing your writing process
  • Joining reading communities
  • Building a mailing list
  • Asking readers to review

You don’t need to go viral. You just need consistent visibility.

9. Ignoring Reviews Until After Launch

A lot of first-time authors publish their book and then start begging for reviews afterward.

That’s backwards. It’s better to build a small group of early readers before launch. That way, your book has some reviews on day one. Even 5 to 10 reviews can make your book look real and trusted.

Because when readers see a book with no reviews, they hesitate. They might scroll away. Reviews are social proof. People trust what other readers say more than what the author says. So plan that early. These book publishing tips are simple, but they protect your first launch.

Top 10 Mistakes to Avoid When Publishing Your First Book (3)

10. Trusting Random “Publishing Companies” without Checking Anything

This is where many authors get burned. Some companies advertise “publishing services,” but what they really do is take your money and give you a low-quality result.

They might:

  • Give you a generic cover
  • Format your book poorly
  • Take a cut of your royalties
  • Lock you into contracts
  • Claim ownership over your book

Some even call themselves “traditional publishers” when they’re basically just printing services with a fancy name. Before you work with anyone, do research. Ask questions. Read reviews. Look at their past books. If a company refuses to explain what they do, that’s a bad sign. If they pressure you to pay quickly, that’s also a bad sign. Publishing should feel clear, not shady.

Read More : What Are Book Publishing Services: Types & Benefits

A Few Extra Mistakes that Sneak Up on New Authors

Even though we’re sticking to the top 10, a few other things deserve a quick mention.

Not Choosing the Right Genre

Sometimes authors don’t want to label their book. They think it limits them. But genre helps readers find you. It’s not a cage. It’s a map. If your book is romance, call it romance. If it’s a thriller, call it a thriller. Confused marketing leads to confused readers.

Not Having an Author Page Anywhere

You don’t need a fancy website. But having a basic online presence helps. Even a simple author Instagram page or a Facebook page makes your book look more official.

Not Keeping Track of Your Files

It sounds silly, but authors lose drafts all the time. Or upload the wrong version. Or forget which file is the final one. Save everything properly. Label it clearly. These book publishing tips can save you from regret later.

Learn more : The Ultimate Guide to Book Publishing Services

Final Thoughts

Book publishing for new authors is not easy. It’s something every author talks about but never does. So if you have already started, you’re already ahead of others. But don’t let your excitement push you into the biggest mistakes.

A book is not just a story. It’s also a product. And products need polish, planning, and a little patience. You don’t need to do everything perfectly. You just need to avoid the major errors that make readers lose trust. If you do that, your first book won’t feel like a trial run. It will feel like the beginning of something real. And that’s the goal. If you need help from a team of expert editors, then reach out to Vanguard Ghostwriting!

Frequently Asked Questions

How do I know if my book is ready to publish?

Your book is ready when it has been edited, proofread, and reviewed by at least a few honest readers. If the story flows well and errors are minimal, you’re close.

Should I self-publish or use a publishing service?

Self-publishing works well if you can handle editing, cover design, formatting, and marketing. A publishing service helps if you want professional support and a smoother process.

How much does it cost to publish a book for the first time?

Costs vary depending on editing, cover design, formatting, and marketing. Some authors spend a few hundred dollars, while others invest a few thousand for higher quality.

Why is professional editing so important?

Editing improves clarity, structure, grammar, and flow. A well-edited book keeps readers engaged and helps avoid bad reviews caused by mistakes.

What is the biggest mistake new authors make on Amazon?

Many authors upload their books without proper formatting or a strong cover. These two things affect first impressions and can reduce sales quickly.

How many reviews should I aim for before launch?

Even 5 to 10 reviews can make a big difference. It helps your book look more trusted and encourages new readers to buy.

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